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BISU professor attends China-Serbia Cultural Exchange Forum
Updated: May 17, 2024

Professor Li Jiashan, executive deputy-head of the National Institute of Cultural Development of Beijing International Studies University (BISU), and secretary-general of the National Research Center for International Cultural Exchanges (Cultural Trade), was recently invited to participate in the first China-Serbia Cultural Exchange Forum held in Belgrade, Serbia.  

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Li attends the forum.

She delivered a speech on the topic of cultural trade, emphasizing its important role in connecting Belt and Road countries. She pointed out that China-Serbia cooperation in the cultural industry has promising development opportunities, stressing the necessity to make joint efforts to promote the development of bilateral cultural trade. 

During the forum, Li had a cordial conversation with Danijel Nikolié, chairman of the Belt and Road Institute Belgrade and assistant secretary-general of the government of Serbia, and Bojan Lalic, director of the institute, on conducting joint research and promoting bilateral cooperation in the cultural industry.    

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Li (R) communicates with an expert.

In addition, Li visited the China Cultural Center and the Belt and Road Institute in Belgrade. She presented the representatives with the Chinese-Serbian version of a book on Peking Opera, which was compiled and translated by BISU and Jingju Theater Company of Beijing, showing expectations for greater cultural exchanges and mutual understanding between the two countries.

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Li (R) presents books to representatives of the two institutes.


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